Friday 29 February 2008

Writing Reviews-What Best To Include


When I write reviews for anything I do have a few general rules. I try to write as objectively as much as possible and perhaps depending on the publication make comments relative to personal preferences in moderation endeavouring to be exact and as fair as possible. I always try look for something positive or good as unless everything is so bad will I be severe and criticise.
I think the following are things that needed to be taken into account when writing a good review.When writing reviews of eating places these are few of the rules that I follow in a required flexible manner:
1. Comment on the appearance and cleanliness of the exterior and interior of the restaurant. (Though avoid making negative comments for things that are beyond their control like broken pavements and parking spaces). Make note of the posters being displayed and the messages conveyed by them. Comments whether they are eye-catching and blend in with the theme of the restaurant or are conceptually conveying the message.
2. Make note of queuing time and the manner by which you were greeted by the member of staff serving you. Try to remember the exact greetings said. Make note also whether the member of staff asked for apology in case there was delay in serving you.
3. Comment on the presentability of the members of staff e.g. were they neat and dressed properly, were they wearing name badges? Observed whether their manner of greetings was perfunctorily or genuinely delivered. Were they smiling?
4. Take note of the length of time taken when serving your order. Good customer service should also include satisfaction check back. This should be included in a review.
5. Most importantly, comment on the quality of the food. Were they served in an appropriate temperature, did they taste good? Were they as described in the menu?
6. The cleanliness of cutlery and utensils must also be observed. Were they clean and presentable?
7. Visit the rest room. Observed the smell and its cleanliness. Appliances should be in good working condition, supply of soap and tissues should be adequatebecause I think you will if the restrooms are in good condition the cooking will be well kept.
8. Observed whether music was being played and whether it was appropriate relative to the time of day. Make note also of the general temperature inside the restaurant-very important for serving wine.
9. In paying for your order, note the friendliness of cashier, i.e. did he thanked you for your payment, did he confirmed the exact amount (if paying cash), was his greetings genuine.
10. If you are commissioned to do the review by a mystery shopping company, make it sure to keep the receipt and note the shops adjacent to the restaurant as proof that you visited it plus the level of trade during your visit, give an approximate number of customers present.

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